Vision, Mission & Values

Colt CZ Group SE

Our Vision

Our vision is to become the recognized undisputed leader of the small arms industry.

Our Mission

We are committed to providing innovative and high-quality products that our customers can rely on in any situation.

Our Values

Team Spirit

  • We realize our people are the key for our future success. We promote team spirit among people and organizations in our Group.
  • We encourage openness, candor, and self-confidence.
  • We promote competitive spirit among our employees. We realize that every team is as strong as its weakest link. It is up to every employee to act as she/he would do in any team sport – push herself/himself to the limit and ask the same from her/his teammates.
  • We believe that cultural and other differences make a stronger and more resilient organization.


  • We do the right thing every time. We make sure that everything we do meets the highest expectations in terms of ethical behavior from our people, but also from our suppliers and business partners. We do not tolerate, without any exception, any failure to respect our ethical standards and the law.
  • We make sure that our internal processes and procedures, ranging from R&D, to production and all the way to sales, are well defined and respected. Thus, we can stand behind our commitment to provide the most innovative, high-quality, and reliable products to our customers.
  • We treat our people with respect, and we evaluate them based on merit and contribution to the overall success of our Group.


  • We are responsible members of our communities.
  • We realize the long heritage of our key brands and we make sure to deliver upon our customers’ expectations.
  • We strive to be a reliable partner with the best service to our customers.
  • We promote, distribute, and sell our products in cooperation with proven business partners and to customers who intend to use them solely for legal and ethical purposes.
  • We are responsible to provide a safe environment for our employees at all times.
  • We are responsible to provide safe and reliable products at all times.


  • We are committed to building a company for future generations through a culture of innovation.
  • We strongly believe that innovation is what has, and what will, set us apart from our competition.
  • We promote the permanent effort of our people to reinvent what and how we do to deliver the most reliable and innovative products for our customers.